Veteran actor, Paul Adams, has urged stakeholders in the entertainment industry to promote Nigerian content, to ensure sustainability of our cultural heritage.
Adams said in an interview that the average Nigerian youth disregards culture and tradition because of the influence of Western movies on them.
“The media plays great role in orienting people, mostly children. Our children are addicted to television and movies which depict a totally different culture from ours. I make bold to say the ills in the society are perpetuated by youths who have imbibed the characters they view on screens and try to bring in the tradition of settling disputes with guns and the likes,” he said.
According to Adams, the African child needs to learn about his environment in other to find possible ways of correcting the ills that destroy his immediate community.
“I grew up reading stories and saw plays like the Palm wine tapper, Village headmaster, Drummer boy, Tales by moon light and so on. All these formed a mental picture I still carry till date which informs my decision anytime I am in need of making one.
“One can only learn from a movie when it shows what is obtainable in his locality, since he can easily picture himself in that setting,” he said.
Adams added that producers lacked the resources to feature actors of influence and integrity in their movies, which makes it almost impossible to produce movies of good repute that can better the society.

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