Renowned leader in mobility solutions, industrial technology, consumer goods, Energy and building technology, Bosch group has strengthened its presence in Africa with growing interest in key markets by strengthening its presence in the region, with Nigeria being in core focus.
The global supplier of technology and services at a dealers’ summit held yesterday in Lagos assured its customers of the visibility and distribution of its products with key offices in Lagos, Abuja and Port Harcourt.
According to the regional sales director, Benjamin Ofori “Africa offers great potential for our business with Nigeria leading the pack as the biggest economy in Africa, with more than 170 million people and an emerging middle class doing business with Nigeria is a step in the right direction for us at Bosch Group”.
Ofori disclosed that the company is projecting earnings from product sales of about 15m euros from the targeted 40m euros earmarked West Africa.
He said that Bosch is determined to establish this four major segments in Nigeria and the rest of sub-saharan Africa with local offices already established in Algeria, Angola, Egypt, Kenya, Ghana, Morocco, Mozambique and Tunisia.
Ofori emphasized the importance of power tools to increase efficiency in output and overall growth of businesses.
He further said, “The major significance of the power tools dealership event is to underline the commitment of Bosch in Nigeria at building and fostering sustainable business relationship with customers and also build confidence of the brand in the market”.
Delighted dealers and distributors at the event were taken around the tools exhibition area to view the various tools, where they has a one to one session with the bosch power tools team in Nigeria discussing customer requirements and how they can further support them.
The power tools division stands for customer focus and great engineering progress and has recorded significant successes in innovation of power tools, power tool accessories and measuring tools.


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