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JASON CHUKWUMA NJOKU

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JASON CHUKWUMA NJOKU

Jason Chukwuma Njoku is a Nigerian entrepreneur, media mogul and most notably the co-founder of iROKOtv an online platform that offers its world-wide audience subscription-based streaming of mainly Nollywood movies.

Jason Njoku was born on 11 December, 1980 in Deptford, South-East London. Jason and his four brothers and sisters were raised by a single parent-their mother and at the same time she worked full time with the National Health Service.

Njoku had his primary education in London before coming back to Nigeria at the age of 12, after three years, Jason moved back to London for his college education.

After his secondary school education, Njoku gained admission to study Chemistry at the University of Manchester. His diligence and hard work towards his studies earned him a second class upper -2:1.

Jason did not just become the popular media mogul that he is today just by snap of his fingers, he had tried many establishment just to make ends meet.

Jason started off with the launch of a student publication called the “Brash Magazine” which he ran for two years, before it closed in 2005.

As a determined personality keen on building his own empire, Njoku went on to try other ventures which ended on a very sad note.

Not discouraged by his serial failures in business, he started a blog network and then a T-shirt business and a web design company but like the initial business, they ended on a negative note.

After several failed attempt at establishing his business in Manchester, where he attended university, and in London, Jason apart from being broke, he felt like a failure and then moved back into his mother’s public housing apartment in Deptford, southeast London.

Then, one day, Njoku’s mother asked him to find her DVDs of some of her favorite Nigerian movies. Jason, as someone who is set on being successful and on building his own empire, came up with an idea of starting a Nollywood online distribution business.

What motivated this ideal was the fact that Nigeria movie industry (Nollywood) does not have an online movie catalogue. So he did a proper study of the industry from London, before he flew to Lagos, and with the financial help of his best friend from the same University he attended, Bastian Gotter, he started purchasing the online licence of Nollywood movies. He did not have any office then, he worked from the comfort of his two-bedroom apartment in Festac, Lagos.

Jason later struck a deal with YouTube in Germany to be the official channel partner for Nollywood. After which, he and his partner launched the Nollywood Love- a YouTube channel.

In 2010, Nollywood love caught the attention of a US-based venture capital fund Tiger Global-an investor interested in expanding emerging markets after an article written by Sarah Lacy.

On 1 December 2011, his company launched a stand-alone video-on-demand movie platform, called “iROKOtv”. The site drew in viewers from 178 countries around the world.

Njoku and his Partner have used the series of investments made to build an extensive film catalogue of over 5,000 movies, launch offices in Lagos, New York and London and invest in improving the company’s technology resource.

Jason and his partners have other investments and in August 2013, they launched Spark- an investment medium for Lagos-based Internet start-ups.

In 2015, Njoku turned his company’s attention to an Android mobile app, rather than a streaming platform to combat broadband infrastructure problems and how expensive internet services are in Africa countries.

The saying behind every successful man there is a woman proves true in the case of Jason Njoku.

He is married to the beautiful, multi-talented Nollywood actress and producer Mary Remmy Njoku. They have two lovely children-Jason II Obinna Njoku and Nwakaego Annabel Njoku.

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