Alex Ferguson warned Jose Mourinho on Monday that football is a high-risk industry, but backed him to find a solution at misfiring Chelsea.

Speaking at an event in London, the former Manchester United manager suggested Mourinho is a good leader but is struggling to come to grips with his first period, including a home defeat to promoted Bournemouth at the weekend, their eighth defeat in 15 Premier League games.

“If you look at his whole career there has been nothing but a rise all of the time so for the first time in his life he has had to deal with bad publicity, adversity and that is a challenge for him,” Ferguson said.

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“I watched the match on Saturday and they could have won by a few goals, but they lost,” added Ferguson, who enjoyed great success during his 27-year spell in Manchester.

“Football today is such a big financial industry, the television deal is (worth) billions, there is the press involvement, there is pressure from their own fans, it is a very high risk industry today,” warned the Scot.

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“The sort of average time a manager lasts now is a year throughout the whole country and that is not a big time.”

Three Premier League sides, Liverpool, Aston Villa and Sunderland, have changed managers so far this season and while Mourinho signed a new four-year deal in August, Chelsea owner Roman Abramovich is notoriously impatient.

Ferguson, however, feels Mourinho can dig deep and turn Chelsea’s fortunes around despite their poor form.

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“I know the guy and I know the work he has done in football and I can’t see it lasting long, I can’t see it.”

Chelsea face Mourinho’s former club Porto away on Wednesday for their final Champions League Group G tie.

With Dynamo Kiev expected to beat Maccabi Tel Aviv, a victory would see Chelsea advance as group winners and a draw in second.

Defeat, though, would see the Blues fall into the Europa League.