22-year-old fledgling entrepreneur, Mr. Iyeh
Kennedy has emerged winner of Season 4 of
the Next Titan, Nigeria’s entrepreneurial reality
TV show sponsored by Heritage Bank Plc, as
headline sponsor.
Kennedy is the MD of Blue Leaf Herbs
and Spices which is into 100 percent organic
cultivation, production and packaging of spices
with the objective of reducing importation of
spices from outside the country. He is a graduate
of microbiology from Godfrey Okoye University,
Enugu.
He beat three other contestants at the grand
finale of the season 4 of the Next Titan held in
Lagos recently to win the star prize of N5 million
from Heritage Bank and a brand-new Ford
Ranger from Coscharis Motors to kick start his
business.
The Next Titan is Nigeria’s entrepreneurial
reality TV show, a brain child of Mide Kunle-
Akinlaja, where thousands of ambitious young
entrepreneurs compete and a winner emerges to
cart away with a grand prize of N5 million and a
brand-new car to start his or her dream business.
The MD/CEO of Heritage Bank, Mr. Ifie Sekibo
said the bank has been sponsoring the Next Titan
with other sponsors for the last four years in a
bid to harness the youths and instil the spirit of
entrepreneurship in them.
Sekibo, who was represented by theDivisional
Head, Structured Assets, of the Bank, Mr.
Kehinde Olugbemi said Heritage Bank believed
in creating, preserving and transferring wealth
across generations, adding that if they can teach
a couple of people how to catch fish, they will in
turn teach others so that wealth can be created,
and employment generated.
He enjoined the other contestants who did not
win to regard themselves as winners because
they had learnt some invaluable concepts such
as strategy, team work from the judges who are
quite experienced in their areas of expertise.
In an interview with journalists, Mr. Kennedy
said, “I can’t express myself right now. I left
Enugu to come and pursue this dream and even
lost my lectureship job with Godfrey Okoye
University while on the programme. This prize
means life and everything to me now and it also
means that the vision which I have for Nigeria
has just begun and waiting to be accomplished.”
At the grand finale four finalists: Miss
Adenike Ogundoro, a baker; Mr. Sam Dioka, an
ecopreneur; Miss Amaka Nworah, a shoe maker
and Mr. Kennedy competed for the star prize of
N5 million and a brand-new Ford Ranger.
The panel of judges made up of Mr. Kyari
Bukar, Chairman of Nigerian Economic Summit
Group (NESG); Mr. Tonye Cole, Executive
Director and Co-founder of Sahara Group, Chris
Parkes, Chairman/CEO of CPMS Africa, an
integrated marketing communications firm and
Lilian Olubi, CEO of Primera Africa Securities
Limited evicted Miss Nworah after each of
them made their business presentations and
unanimously upheld Mr. Kennedy as the star
prize winner and Mr. Dioka as first runner up
winner.
The four finalists emerged from the top 16
contestants with the brightest ideas that were
shortlisted from 50 aspiring entrepreneurs that
were selected from auditions held in Abuja, Port-
Harcourt, Enugu and Lagos recently.
The 16 contestants lived together and
competed among themselves by carrying out
weekly business tasks and challenges around the
city of Lagos for nine weeks on television and
with weekly evictions in the boardroom by the
judges.
Earlier, in his address of welcome, Kunle-
Akinlaja, the Executive Producer of the Next
Titan Nigeria noted that in the past three years
and with the support of the sponsors and judges,
they had been able to give out millions of naira
and brand-new cars to young entrepreneurs
with a deliberate attempt to inspire their spirit of
entrepreneurship.
He said besides the contestants, millions of
other young aspiring entrepreneurs who are
watching the show are also encouraged to see
entrepreneurship as a viable career option.
The executive producer noted, “I’m absolutely
grateful to the sponsors and the judges who have
always collaborated with us by supporting the
Next Titan Nigeria every year and by believing
in our objective which is about demystifying
entrepreneurship and presenting it as what
young unemployed graduates should start
leveraging on to build lasting wealth for them
and for the nation.

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